6 marts 2013

Suunto introduces new-look Elementum Terra

The Elementum Terra, a premium member of Suunto's family of sports watches, is to come out in three new designs.

The Elementum Terra, a premium member of Suunto's family of sports watches, is to come out in three new designs.

The urban-inspired sports watch is now to be joined by black/yellow and black/red leather variants.

“The aim was to introduce new models that add sporty and youthful colors but still feel very classic”, comments Simo Soini, Product Manager.

The third new design is the Suunto Elementum Amber Rubber, which boasts a silicon rubber strap in a striking amber hue that is also reflected in the graphics display. The result is a perfect hybrid of premium sportswear and urban design that is as comfortable in the city as it is in the outdoors.

“With this model we wanted to bring a bit more color to the range, currently dominated by black-and-white and earthy tones, yet maintain the balance and elegance in the design”, adds Soini.

The Suunto Elementum Terra is a superbly crafted timepiece and exclusively manufactured in Finland. Each one is made from the highest quality materials of stainless steel, silicon rubber and leather, and designed with Suunto's customary craftsmanship and attention to detail.

It perfectly combines Suunto's heritage with precision digital technology. Designed with a stainless steel casing and a sapphire crystal glass to withstand the elements, Elementum Terra features a 3D compass and also measures altitude and weather trends. The result is a watch that's not only an eye catcher in the city but robust and functional for outdoor use.

About Suunto

Suunto was born in 1936 when Finnish orienteer and engineer Tuomas Vohlonen invented the mass production method for the liquid-filled compass. Since then, Suunto has been at the forefront of design and innovation for sports watches, dive computers and sports instruments used by adventurers all over the globe. From the highest mountains to the deepest oceans, Suunto physically and mentally equips outdoor adventurers to conquer new territory.

Suunto's headquarters and manufacturing plant is in Vantaa, Finland. Employing more than 400 people worldwide, Suunto products are sold in over 100 countries. The company is a subsidiary of Amer Sports Corporation along with its sister brands Salomon, Arc'teryx, Atomic, Wilson, Precor, and Mavic.

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