5 February 2014

Movescount redesign receives global iF Design Award

Movescount redesign receives global iF Design Award

Suunto is pleased to announce that Movescount, its online sports community website, has been awarded the iF Design Award in the Communication Design category. This award is an important recognition of Suunto's success in providing online consumer services long after the point of purchase.

The re-design was the biggest overhaul of Movescount and the new design layout was created to improve brand recognition. Multiple new innovative features were introduced, such as making Movescount more interactive in supporting the GPS and swimming features found in Suunto Ambit watches. The design was made responsive for excellent usability across multiple platforms and a new typeface was also created.

Comments Antti Kujala, Design Manager: “We’re thrilled to receive this prestigious award which is a fitting tribute to the hard work of the whole team while showing how our products and services are truly integrated. Listening to our users and developing the website doesn't end here — we look forward to working on the next innovations.”

The iF Product Design Award was introduced in 1954 and is a highly prized seal of quality annually conferred by the International Forum. Every year the iF attracts more than 2,000 product entries from around 37 nations, which are judged by renowned experts.


About Suunto

Suunto was founded in 1936 by Tuomas Vohlonen, a Finnish orienteer and inventor of the liquid-filled field compass. Since then Suunto has been at the forefront of design and innovation for dive computers, instruments and sports watches used by adventure seekers all over the globe. From the highest mountains to the deepest oceans, Suunto physically and mentally equips outdoor adventurers to conquer new territory.

Suunto's headquarters and manufacturing plant is in Vantaa, Finland. Employing more than 400 people worldwide, Suunto products are sold in over 100 countries. The company is a subsidiary of Amer Sports Corporation along with its sister brands Salomon, Arc'teryx, Atomic, Wilson, Precor, and Mavic.

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