Why does the camo strap of my Traverse Alpha look different from the product picture?

Why does the camo strap of my Traverse Alpha look different from the product picture?

Each camo strap is unique, cut from of a much larger pattern.

Suunto traverse alpha camo sraps1

 

NOTE: The colors in the strap might blur or fade over time. This is normal, as any clothes or textiles lose color over time. Normal alteration of the color of non-metallic straps is not covered by warranty (http://www.suunto.com/Support/Warranty-information/Sports-Watches-Dive-Computers-and-Precision-instruments/).

 

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Suunto Traverse Alpha